|
Gross Yield
|
Dividend Paid X 100 |
|
Market
Capitalisation |
Benchmark: 2-3
Dividend paid to shareholders divided by market capitalisation (the stock market
value of the company). This gives the return on investment for shareholders
(excluding profits/losses made from trading shares). Generally, the lower the
yield the greater the confidence in the future performance of the company (bear
in mind the returns offered on “safe” bank investments).
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