Key Account Management Training &
For over 35
years, EMR-NAMNEWS Ltd. has been providing high-level key account management training for KAMs / NAMs and related functions working in leading food, non-food and pharmaceutical
Based in the UK, we have conducted a wide range of training and
for an extensive
international client base,
developing company-specific programmes. This in-house treatment allows
us to focus on the clients issues and skills, tailored to their
categories, competitors, customers and trade issues.
All the training is conducted by Brian Moore (see pic), Managing
Following a key account and marketing background
in Sandoz-Wander (ethical & OTC pharma) and Wella Hair Cosmetics,
Brian has over the past 30 years conducted a wide variety of
consultancy and training projects (Trade Marketing, Finance, Key
Account Management, Category Management, Global Customer Planning
and Management) for FMCG clients in the UK, Continental EU, C&E
Europe, the Middle East, Asia, Australia, and the Americas.
Brian has spent recent years helping clients manage
their global business in the key retailers such as
Walmart, Tesco, Carrefour, and Alliance Boots.
experience of how these global players impact upon their home and
overseas markets, combined with a detailed knowledge of the retail
market, places him in a unique position to help companies explore the
immediate and longer term impacts upon suppliers and retailers of
globalisation and trade concentration.
Brian has also
spoken at numerous industry events and had articles
published in trade magazines
If you would like to discuss your company's
training requirements in greater detail,
+44 (0)845 643 4481
Current and past