For over 30 years, EMR-NAMNEWS Ltd. has been providing high-level account management training for KAMs / NAMs and related functions working in leading food, non-food and pharmaceutical manufacturing organisations.

Based in the UK, we have conducted a wide range of training assignments for an extensive international client base, developing company-specific programmes. This in-house treatment allows us to focus on the clients issues and skills, tailored to their categories, competitors, customers and trade issues.

» Examples of Past Workshops

The training is conducted by Brian Moore (pic), Managing Director of EMR-NAMNEWS Ltd. Following a key account and marketing background in Sandoz-Wander (ethical & OTC pharma) and Wella Hair Cosmetics, Brian has over the past 30 years conducted a wide variety of consultancy and training projects (Trade Marketing, Finance, Key Account Management, Category Management, Global Customer Planning and Management) for FMCG clients in the UK, Continental EU, C&E Europe, Middle East, Asia, Australia, and the Americas.

Download Brian's full Biography here (250KB PDF File)

He has spent the past 15 years helping clients manage their global business in the key retailers such as Wal-Mart, Tesco and Alliance Boots. This hands-on experience of how these global players impact upon their home and overseas markets, combined with a detailed knowledge of the retail market, places him in a unique position to help companies explore the immediate and longer term impacts upon suppliers and retailers of globalisation and trade concentration. Brian has also had a number of industry articles published in trade magazines around the world.

If you wish to discuss your training requirements requirements in greater detail, in a real-world context,
please call Tel. +44 (0)845 643 4481 or Email us