Namnews ‘Live’ Webinar
Grocery & Non-Food Sector

Trade Opportunities in Recession

A 3.5 hour webinar*, giving a unique insight using latest trade financials to show how the major players are dealing with the recession, their stance on key issues, what they need to achieve, and how you can help…

GROCERY & NON-FOOD SECTOR
DOWNLOAD BROCHURE HERE (100KB Adobe PDF)

Webinar sessions:

Grocery & Non-Food Sector - 2nd June 2009, 0900hrs - 1300hrs

Venue:

Your laptop, avoiding travel & accommodation costs (the webinar can also be delivered via your computer to your team in a meeting-room using projector & speaker phone)

Timings:

0900hrs to 1300hrs, with 30mins break midway.

Fees:

£115 (+VAT) per delegate (workstation) with a 10% discount for current named Namnews subscribers.

* This is a 3.5hr webinar video-broadcast and slideshow live from London direct to your laptop, allowing you to interact with the webinar leader throughout
- click image on the right for webinar clip

Fast, fact-based, focused…
a ‘how-to’ treatment of potential trade opportunities available in the recession!

Output:

• Latest insight on how UK retailers have been hit by the recession, and what they need for recovery

• A realistic perspective on key retail trade issues and their impacts at UK level

• Opportunities and action for 2009+

Workshop Content

Key Developments in Recession:

• Financial Crisis Update: Where is it headed? How to exploit the opportunities?

• Impact on the customer: latest financial pressures, what they need for survival?

• Tesco: Their expansion Gameplan and cross-border pricing

• Other UK Multiples: Asda, JS, Morrisons and the Co-op, what they need from you

• The Discounters: Threats and opportunities

• Convenience: Multiples/Independents, forward management action

• Wholesalers: nearer to knife-edge?

• New own label threat to the brand

• Implications & Action: Pointers for  recession management in terms of your consumers, categories, competitors, customers, trading strategies/channel strategies

Key Issues Arising:

• Trade-funding and compliance: making less money work more in recession

• Store level assortment, localisation, and ownership of the consumer

• Risk-transfer: when all the chips are down

• Brand equity building in a zero-sum game

Opportunities:

• How to optimise key opportunities?

Supplier Action-plan:

• The brand portfolio: revisiting consumer-need

• The customer portfolio: revisiting trade partnerships