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Heard it through the grapevine?
TABLE WINE - CONSUMERS’ OPINIONS
JUNE 2004
by Richard Henry
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Objectives:
The
objective of this project was to gain a feel for current consumer purchasing
behaviour with regards table wine. We were interested in understanding normal
locations for purchasing wine from, how often they buy, how much they pay and
which countries of origin for wine are normally top of their list.
As
well as the above we uncorked the natural v synthetic v screw top closure debate
as well as looking at celebrities members of the public would and wouldn’t like
to share their bottle of wine with.
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For further details contact:
Richard
Henry
Telephone: +44 (0)1924 492452
Mobile: +44 (0)781 276 9931
E-mail:
henryhenners@aol.com
Date article published: 18/08/2004
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