KamLibrary - Retail Reports and Analysis Index 3

Title	Published	Brief Summary
The Pan-European Pricing Question	December 2002	In recent years, international retailers have become locked in negotiation with manufacturers of international brands over the differences in pricing and terms that exist across Europe.
It’s All In The Timing	December 2002	Musgrave, Co-op and Tesco made their moves on Budgens, Alldays and T&S as a three-year decline in C-Store usage turned around, says Harris International Marketing in the VITAL* and CTP* programmes.
Is Your Business Taking Account Of The Weather?	November 2002	Weather is the single biggest external factor that affects consumer demand and therefore sales.
Ten Things A KAM Really Needs To Know About Customers	October 2002	Everyone knows that knowledge is power, especially in business. Having the right information can give real competitive advantage....
Tesco Clubcard New Product Launch Monitor	September 2002	The Tesco Clubcard New Product Launch monitor is an exciting new development designed to assist you in evaluating the launch of your new products
Using Panels To Understand The Consumer	July 2002	This overview of how consumer panel information can be used in a marketing plan is intended to help you use panel data to the fullest potential.
EDLP Or Promotions	May 2002	This paper shows that EDLP is not perhaps what it purports to be and certainly not in the eyes of the consumer- a question of perception rather than reality.
Snacking – What does the future hold?	May 2002	Snacking or Convenience is one of the recent marketing “buzz” words. Every company is looking at their portfolio and trying to understand if their brands are already part of the snack market or what new packaging techniques they can use to position their brands as Snacking.
Japanese Market Update	March 2002	It is estimated that the Japanese grocery retail market is worth US$539bn (€634.11bn). The retail infrastructure is diverse and static, with supermarkets and superstores the largest segment, accounting for around 38% of the market.
Asda Case Study	June 2001	A detailed study of UK retailer Asda in recent years and the impact of the Wal-Mart takeover.
Too Close for Comfort?	August 2001	How the news that Boots and Sainsbury’s intend to combine forces as a viable challenge to Tesco and Asda sets several interesting precedents for suppliers....
Aldi Insights In Germany	March 2001	Insights into the success of Aldi in Germany.
Global Scale - Is it Important?	June 2000	A look into how global scale is emerging as a powerful competitive weapon and how successful retailers are working with successful manufacturers to grow profitable market share.
Aldi in Australia	March 2000	Facts and strategy on German discounter Aldi, and the impact of its entry into Australia.
Going Global In The Asia-Pacific Region?	February 2000	A look into how global retailers have fared after entering Asia and what lessons have been learned.
Plan Global, Win Local	2000	P&G’s philosophy of getting the benefits of being a global company but never forgetting the importance of winning locally in every market where the company does business.

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Snacking or Convenience is one of the recent marketing “buzz” words. Every company is looking at their portfolio and trying to understand if their brands are already part of the snack market or what new packaging techniques they can use to position their brands as Snacking.