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UK: Cravendale Unveils First On-The-Go Format

Cravendale has moved into the food-to-go category with the launch of a new 500ml bottle format. The new PET bottles (RSP £0.75) are available in whole, semi-skimmed, and skimmed varieties.

Cravendale said the move is part of its aim to reach new markets as well as engage with a new customer base. The new bottles will be available at Asda, Waitrose, Shell, Esso, Budgens and Londis.

NamNews - Wednesday 23rd May 2012


UK: Cravendale Unveils First On-The-Go Format

 

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