US: JBS Acquires Danish Crown’s Plumrose Unit

JBS has announced a deal with Danish Crown, to acquire the latter’s Plumrose USA business. The deal, worth $230m, is scheduled to be completed during the second quarter of 2017.

Plumrose produces prepared foods and premium meat products (such as bacon, hams, sliced deli meats and cooked ribs), and generates revenues of around $500m annually. The deal includes five production facilities and two distribution centres.

JBS noted: “Today’s announcement is further demonstration of our commitment to disciplined growth through strategic acquisitions that further diversify our product portfolio, expand our branded offerings and strengthen our direct relationship with consumers”.

NAM Implications:
  • i.e. increased influence in its key categories, together with increased buying power in terms of its ingredients sourcing…
  • Watch this space…