Eroski has offered updates about its new strategy and its full-year results, as it continues to grow across the region.
The grocer said it has altered its strategy to become competitive, and will now place greater importance on relationships and connecting with its customers. This includes a more personalised approach, and the promotion of healthier food. The group also continues to push its ‘Eroski Club’ loyalty programme, which now has 3 million members.
Meanwhile, the co-operative revealed that its net loss had come down to €61m at the end of fiscal 2015, from €280.2m in 2014. Sales, meanwhile, edged down 1% to €5.28bn, despite fuel deflation and the weakness in the overall market. EBITDA, meanwhile, was up 2% to €240m.