THE NETHERLANDS: SPAR Offering Same-Day Deliveries

SPAR Netherlands has begun offering same-day deliveries for online orders, claiming it is the first Dutch food grocer to do so.

The same-day service applies to customers who order online before 10am, with deliveries being made from 4pm onwards.  There are no additional fees for the service, and orders of €50 or more do not carry a delivery fee (as before).  The orders can be collected at their local SPAR store or delivered to customers’ homes.

SPAR said the online offer fits with its “ambition of being the everyday convenience store of choice.”  Online sales now account for 1.5% of SPAR’s total revenue, and the group said it is aiming to have all its stores in the Netherlands offer online ordering.

NAM Implications:
  • Think what online delivery timings are doing to consumer expectations…
  • Eventually, driving down supplier delivery response times to retailers…
  • …as we are all consumers under the skin…
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