Voltarol, the UK’s No1. selling topical pain relief brand from GSK, is launching a new, larger format to help people with the pain associated with osteoarthritis.
The new 180g tube of Voltarol Emulgel P (diclofenac diethylammonium) is the brand’s biggest pack size yet, and can last for a two-week flare up associated with osteoarthritis. The product is clinically proven to reduce pain and inflammation for Osteoarthritis sufferers. Osteoarthritis is the most common form of arthritis in the UK, with 8.75 million people having sought treatment.
To support the launch of the new larger pack, Voltarol Emugel P is working in partnership with Arthritis Research UK, who have developed practical guidance about simple, low impact and achievable exercises designed to help people manage their mild osteoarthritis and joint pain and keep moving. Voltarol Emulgel P is working with Arthritis Research UK to share this advice, entitled ‘Everyday Exercises for Everyday Lives’, with the millions of people in the UK who are living with mild osteoarthritis and joint pain.
Charlotte Perry, Voltarol Brand Manager at GSK, said: “With our growing portfolio of topical pain relief options available, this launch offers shoppers even more choice from the leading topical pain relief brand.”
Stephanie Deeley, Boots Pain Buying Manager, commented: “This is going to be a fantastic launch in Boots which will help our customers who suffer from the pain of osteoarthritis.”