Aldi has topped off another successful year by being crowned ‘Supermarket of the Year’ at the esteemed Retail Industry Awards, judged by an independent panel of industry experts. It beat off runner-up Waitrose and claimed the prize for second year in a row.
The discounter was also named ‘Fresh Produce Retailer of the Year’ and ‘Fresh Flower Retailer of the Year’ at the 21st annual awards.
The award wins follow Aldi’s announcement this week that it plans to invest £300m in revamping its stores next year to keep up the pressure on its rivals.
2016 has been an impressive year overall for awards for Aldi, with other notable wins including ‘Grocer of the Year’ at the Grocer Gold Awards and ‘Multiple Retailer of the Year’ at the FPC Fresh Awards.
Jonathan Neale, Joint Managing Director of Corporate Buying, Aldi UK, said: “We are thrilled to have won ‘Supermarket of the Year’, ‘Fresh Produce’ and ‘Fresh Flower Retailer of the Year’ at the Retail Industry Awards this year. The recognition from industry experts is testament to our team’s dedication to putting our customers first and provides consumers with the assurance that Aldi is the best supermarket in Britain.”