US: Here’s How Amazon’s Competitors Reacted To Prime Day

It was Amazon’s “biggest day ever” in terms of customer orders, but customers weren’t the only ones interested in seeing what the retailer was offering.

Read the full article on the Business Insider website

NAM Implications:
  • Real issue is the degree of sincerity of the flattery implied in acts of imitation…
  • In other words, Prime Day was not just about Amazon’s record sales…
  • Time for non-participants to prepare for Prime Day 2017?