Unitas Wholesale, the enlarged buying group created last year by the merger of Landmark Wholesale and the Today’s Group, is launching a major new retailer campaign for 2019 called the ‘Champion Brands Event’.
The initiative aims to provide retailers with the opportunity to “benefit from competitive prices on leading brands, and to buy a complete solution for specific selling occasions.”
Independent retailers will able to access exclusive seasonal deals and prize draws in selected Unitas Wholesale member depots, helping them to maximise profits during key retail occasions. This will start with the ‘Summer Drinks & Snacks’ Champion Brands Event from 3 June.
Unitas Wholesale Marketing Controller, Anita Oakhill commented: “We developed the campaign to help customers of Unitas Wholesale members to maximise their profits seasonally, while giving them the opportunity to win great prizes during each campaign.”
Themes for other Champion Brands Events include Big Night In, Britain’s Favourite Brands, BBQ, Energy Drinks and Christmas.
