In-line with its commitment to ‘use less and recycle more’, Asda has announced that it will be removing plastic forks from its salads and protein bowls.
The retailer claims the move will result in the removal of over 24.5 million plastic forks each year across its own brand salads, which will equivalent of 41 tonnes of plastic.
Kevin Patel, Asda’s Director of Produce said: “We are passionate about delivering our commitment to customers to use less and recycle more and this move marks the next step in our journey as we strive to the commitment to reduce own brand plastic packaging by 15% by 2021”.
In addition, Asda has also removed 21.6 tons of plastic from its Extra Special Asparagus range, by removing the plastic tray, saving 1.6 million trays a year. This move has meant that in total, fresh produce has already had 256 tonnes of plastic removed in 2020.
The new packaging across its salad will start appearing in stores from 25 June.
NAM Implication:
- An opportunity for suppliers of foldaway metal forks?
