DCS Group, a leading distributor of grocery brands, has launched a new website called Core Range which aims to help convenience retailers navigate their way through the personal care, babycare, healthcare and medicines, laundry and household, snacking and pet care categories.
The new website offers latest category and product insights, planograms, and news and features, with the information free to all users.
All product range recommendations are said to be impartial and are based on up-to-date market data and shopper insights. Convenience retailers will be able to find relevant products stocked at their supplying wholesaler.
The group noted that wholesalers could also use the recommendations to make sure they have all the best-selling products listed in depots and online.
Matt Stanton, Head of Insight at DCS Group, said: “As a convenience retailer, stocking the right products is crucial to help grow sales. But with so many choices, picking the right SKUs isn’t always easy. We have always supplied this insight to our customers and as the experts in the sector, we wanted to help all convenience retailers navigate their way by giving them all the insights they need to select a best-selling, efficient core range that is right for their store, which helps build a loyal customer base and drive profitability in their business.
“We want to make insight and data more accessible than ever before to those who need it. The categories are important and contain essential, high-value products that convenience stores should stock. They drive shoppers into stores, both for planned top-up shops and distress missions.
“Brands are particularly important in convenience stores, as shoppers trust branded products. Some stores have limited shelf space, and our insight will help retailers make the right decisions about which products to stock for their customer base, whether that’s price-marked packs or not.”
NAM Implications:
- Every little helps, especially for hard-pressed convenience retailers.
- Worth a look…
