From IKEA furniture to children’s toys and cars, UK shoppers could see delays to a number of their favourite household items as the conflict in the Red Sea continues to remain unsettled and unpredictable.
Read the full article on the Sky News website
NAM Implications:
- The Sky article provides useful background and is worth a read.
- However, this topic raises an increasingly important issue for NAMs and Buyers:
- i.e. To what extent should each party factor politics into their thinking?
- Traditionally companies have pursued a ‘hands-off policy’…
- …and we endorse this approach as far as ‘Cause’ is concerned because of possible distraction and unnecessary alienation of trade partners.
- A more positive approach is to leave this debate to others…
- …and focus instead on the business impact and ways of jointly minimising the negatives.
