Capri-Sun has begun rolling out stronger paper straws across its entire UK portfolio.
The next-generation straws are still made from FSC-certified paper but in a more resilient format. They feature 36% more bending force resistance, allow for 18% more compression force, and have a 42% increase in vertical compression resistance.
Anke von Hanstein, Senior Marketing Manager at Capri-Sun UK, commented: “As part of our commitment to product development, we’re constantly looking for ways to improve the Capri-Sun experience and make our products more enjoyable. We’ve taken on board feedback from parents and have created a new paper straw, which is stronger than ever and will make it even easier for kids to enjoy our delicious Capri-Sun range.”