Graham’s The Family Dairy has added to its protein offer with the launch of a new yogurt drink.
The Graham’s Protein 25 drinks come in four flavours – Strawberry, Peach, Vanilla and Salted Caramel – and are aimed at consumers looking for an easy protein fix.
Each 330ml serving contains 25g of protein, exceeding the 20g minimum per meal required for muscle recovery following a workout. The drinks also contain live bacteria, which can help improve gut health.
The new range will initially be rolling out in stores across Scotland.
The expansion of the company’s protein range follows the launch of its Protein 22 pots and pouches last year.
Robert Graham, MD at Graham’s The Family Dairy, said: “Protein 25 Drinks are the latest addition to our popular high-protein range, offering a handy, natural protein source in a great tasting drink.
“Our recent work with Loughborough University showed that people who exercise often don’t know when, how and why they should consume protein. That’s why we have expanded our protein range to make it easier for busy people whether they love yoga, going to the gym or running to get their high protein boost to make the most of any workout and help to recover.
“Many people don’t know that for optimal muscle recovery post-exercise, consuming about 20 grams of protein within 30 minutes is key. Our high-protein drink fills this need, providing easy consumption on-the-go for those looking to make the most of their workout knowing exactly what level of protein they are consuming with the natural goodness of dairy for a fat-free, high-protein flavourful drink.”
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