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Have Supermarkets Reached Peak Self-Scan?

After years of encouraging shoppers to scan their own groceries, some supermarkets are checking out a move back to traditional tills.

Asda said it would put more staff on checkouts, while Morrisons admitted it might have “gone too far” with self-scan. Northern upmarket chain Booths has got rid of them altogether.

Read the full article on the BBC website

NAM Implications:
  • Patently a process in transition.
  • Best let it drift to a level of real demand…
  • …unless retailers are willing to spend heavily preaching to the unconverted (and unconvertable)?