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Cadbury Expands Ice Cream Offering To Tap Into The Growing Snacking Sector

Cadbury has launched three new ice creams – Dairy Milk Mint Sticks (4x90ml), Dairy Milk Mini Sticks (6x50ml), and Crunchie Tub (425ml).

Dairy-milk-ice-creamThe three new Cadbury ice cream formats are designed to tap into the growing snacking sector and broaden ice cream occasions.

Kim Jacks, brand manager, commented: “The snacking trend shows no signs of slowing, and in response to growing consumer demand, Cadbury Ice Cream is set to capitalize on this momentum with its latest product launches for 2025, perfectly timed to meet the ongoing desire for indulgent, convenient treats.

“Cadbury Ice Cream has achieved growth that outpaces the total branded ice cream market across all formats, including sticks, tubs and cones, securing its position as the No.2 ice cream. The exceptional quality of our products has earned the trust of consumers, becoming the most consumed brand at family occasions with some of the highest repeat rates in the category. As we look ahead to 2025, we are thrilled to unveil the launch of three exciting new SKUs poised to further elevate our best-selling range. With Cadbury’s unmistakable taste and the increasing demand for snacking, these irresistible treats are sure to disappear fast.”