By Martin Heubel, Amazon Strategy Consultant at Consulterce
It’s no secret that chargebacks strain the profit margins of 1P Amazon vendors.
Some brands believe these costs to be entirely unjustified.
Others consider them as a cost of doing business with the online retailer.
The truth lies somewhere in between.
Chargebacks highlight defects with standardised processes imposed by Amazon, while shortages are often the result of these process deficiencies.
And yes, most vendors have long ignored their root cause, ultimately leaving a mark on the P&Ls of brands big and small following the significant growth with Amazon in recent years.
The result?
Commercial teams are tasked to find ways to remove these cost centres from their P&L.
Want an easy way to get started? – Read this guide here
