SuperValu, the Irish supermarket chain owned by Musgrave, has launched a new delivery service in partnership with Uber Eats.
The service, which is now live from SuperValu’s Lucan store, offers customers accelerated delivery (in as little as forty minutes) on key grocery items, including fresh produce across meat, fruit & veg, and bakery categories, as well as convenience meals and other items.
The partnership will be rolled out across a further eight SuperValu stores in the coming weeks in Dublin and Limerick.
Luke Hanlon, Managing Director of SuperValu, commented: “Our customers value the convenience provided by online shopping. This partnership with Uber Eats builds on our offering in this area and will offer rapid same-day delivery to SuperValu customers, giving them more choice in how they purchase from us. Through Uber Eats technology and expertise, we can provide our customers with on-demand delivery of their favourite products from SuperValu in as little as forty minutes.”
Leanne Purcell, General Manager of Uber Eats Ireland, added: “We’re excited to launch rapid grocery delivery on Uber Eats in Ireland for the first time, building on the incredible growth of on-demand delivery across the world. We’re particularly thrilled to partner with SuperValu – a much-loved brand that’s deeply ingrained in Irish communities. We look forward to helping shoppers get everyday essentials straight to their door, providing the choice and easy convenience that we know they really love.”
The Uber Eats partnership will complement SuperValu’s existing online offering, which will continue to operate as normal.
NAM Implications:
- Key for retailers to work with good fulfilment partners.
- We know that consumers want more home delivery.
- Uber Eats connection should ensure a fast rollout of this SuperValu service.
- The rapid same-day delivery should clinch it.
- One to watch…
