Carlsberg Britvic is “open to exploring emerging spaces” and expanding in the drinks market, according to Tim Downes, category, revenue growth management and insights director.
Speaking at an event launching the beverage giant’s Soft Drinks Review 2025 on 15 May, Downes said that any further portfolio enlargement could involve “build yourself or buy it” brands, both of which were represented in Britvic’s offer prior to its £3.3b acquisition by Carlsberg. However, any review would only take place after the business has defined what its long-term strategy is, work on which is still ongoing, following the merger’s completion in January.
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