German chocolate manufacturer Ritter Sport has announced a significant expansion in the UK convenience sector with a new listing across the Tesco Express estate.
The brand’s Pistachio and Dark Whole Hazelnut variants are rolling out in Tesco Express stores this month. The move builds on Ritter Sport’s success in Sainsbury’s Locals and growth in the independent convenience channel.
The Tesco Express distribution follows a period of strong category delivery for Ritter Sport in the UK, with the brand growing 210% faster than the total block chocolate market (Nielsen ScanTrack Grocery Multiples, 52 w/e 22/03/25).
“This is a truly landmark evolution of our partnership with Tesco,” said Benedict Daniels, Managing Director, Ritter Sport UK & Ireland.
“Our brand performance, including key innovations such as Pistachio, is performing exceptionally well for our trade partners and consumers. Our launch into Tesco Express allows us to accelerate our incremental category value delivery for Tesco and indeed trade partners in every channel across the UK and Ireland.”
