Co-op Wholesale is continuing its expansion in the forecourt convenience sector via a new partnership with Sewell on the go, an independent chain operating in Hull and East Yorkshire.
Under a newly signed five-year agreement, Co-op Wholesale will become the full supply partner for Sewell on the go’s 12 forecourt convenience stores.
Sewell on the go will retain its fascia and local identity, whilst benefitting from an enhanced range, including the introduction of Co-op’s own brand food-for-now and food-for-later products.
Katie Secretan, Managing Director at Co-op Wholesale, said: “We’re thrilled to be working with Sewell on the go. This is a fantastic business with deep roots in its communities and a genuine commitment to quality and service. Our Wholesale model is built to give partners like Sewell the freedom to stay true to their brand while delivering a market-leading range and operational support. We can’t wait to see what we can achieve together.”
Patrick Sewell, Managing Director at Sewell on the go, added: “We’re excited to work alongside Co-op Wholesale, a partner whose values and vision align closely with our own. Our customers across Hull and East Yorkshire can look forward to a wider, more exciting range of products in-store, while we continue to provide the same great service, value and local focus that people know and trust.”
