A new roadside service station and convenience store will launch in Lincolnshire tomorrow, combining an EG On The Move’s petrol forecourt with a Co-op convenience outlet.
Known as EG On the Move, Wyberton Services, the new-to-market site is located on The Quadrant, Coney Way, Wyberton. As well as fuel, a 24-hour Co-op convenience store will offer groceries, along with self-service Starbucks coffee, bakery products, and hot food and cold drinks. They will be a focus on fresh, chilled and healthy produce, with meal deals, freshly prepared sandwiches, pizzas and everyday essentials.
A foodservice offer at the service station includes Delice de France – La Bakery and Roll Over hot dogs.
The Wyberton site expands the partnership between Co-op and EG On The Move following a trial together last year. In July this year, Co-op and EG On The Move also collaborated on a new-to-market site on the A1308 Needham Road, Stowmarket.
Martin Rogers, Director of Partnership Development, Co-op, said: “The Wyberton service station is focused on meeting the fuel and food needs of motorists and those who live in the surrounding area, and we are delighted to again partner with EG On The Move on the launch of this latest new-to-market site.
“We are focused on scaling our franchise business, and look forward to identifying more locations for joint growth with EG On The Move where we can create a compelling forecourt and convenience food offering together.”
Zuber Issa, CEO of EG On The Move, added: “We are focused on growing our network and delivering enhanced customer experiences that reflect the fuel and retail demands of those who travel or live nearby. We are delighted to collaborate with Co-op on our latest site, we are committed to quality and innovation and we look forward to continuing to grow our relationship with Co-op to enhance the convenience store offer aligned to our forecourts to create a fuel and food destination.”
