The Amazon Vendor Profitability (AVP) Matrix – Definition and How to...

Want to understand the profit impact of your Amazon listings? You’ve come to the right place. As an Amazon vendor, you know that managing your...

Avoid This Mistake Even 9-Figure Vendors Make With Amazon

Don't play the relationship game. Aka, "if I support my Vendor Manager on their margins today, they owe me in the future". It doesn't work that...

Want Better Results From Your Trade Negotiations With Amazon?

Then you need to start obsessing about data. Far too many brands don’t know the exact drivers of their Amazon profitability. Yet, they unlock margin support...

Effective Account Management Of Amazon From A Pan-European Perspective

Most vendors don’t know how to manage Amazon from a pan-European perspective right now. The online retailer has moved to a centralised approach, where one buyer...

Amazon Fresh ‘Just Walk Out’ Stores: The point most people seem...

Those of us who have visited Amazon’s new Fresh store in Ealing (it has now also opened a second store near Wembley) have been...

Amazon Own Label Food, the inevitable test of a retail brand…?

Amazon’s success in establishing a truly consumer-centric online brand in most non-food categories, based upon a multi-product/multi-service dynamic relationship with its consumer-base, it follows...

What if Amazon Entered the UK Grocery Wholesale Sector?

Following an insightful day at the IGD Wholesaling Summit, I dared to temporarily step into Mr. Bezos’ shoes and wondered to what extent the...

Working the Full Ball-park, Instead of Playing Centre-of-Pitch

Given these unprecedented times, where over-caution and risk-aversion continue to win advancement in the public sector, it can be tempting for private sector NAMs...

Amazing Amazon – A working paper for NAMs…?

With a vision ‘to be the earth’s most customer-centric company; to build a place where people can come to find and discover anything they...

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