New Norm Realities: ‘To stay the same, everything has to change’
Given what we have all endured in these past three years of Lockdown fallout, most options present us with a paradox, a contradiction that...
Tesco’s Product Cull – The End of ‘Innovation’?
Time was when getting a new product listed simply had to overcome the ‘we don’t have rubber-shelves’ barrier, allowing us to put forward a...
You Choose. You Lose
Why are consumer goods companies reducing their portfolios and why do retailers seem to be overhauling their category merchandising and range assortments? Well, in...
