Plastic Packaging Tax – The Challenges
On 1 April 2022, the Government will introduce a new Plastic Packaging Tax (PPT) in a bid to reduce the use and reliance on...
Forecasting Post-Lockdown, a Need for Realistic Pragmatism…
Given the unprecedented market conditions, mostly resulting from Lockdown, the impact has been so great that history is no longer reliable as a basis...
Getting Your Sales-Forecasting Assumptions Right Post-Lockdown
A 12-month restraint on trade has severely fractured the UK economy, causing untold damage, sometimes terminal, to sectors like traditional non-food retail, hospitality, and...
The Death Of Influencer Marketing? Why 84% Of Audiences Are Rejecting...
Once upon a time, when Instagram was in its infancy, the dark arts of influencer marketing were a trade secret. Now, the cat is...
Amazon Fresh ‘Just Walk Out’ Stores: The point most people seem...
Those of us who have visited Amazon’s new Fresh store in Ealing (it has now also opened a second store near Wembley) have been...
Investing In Automation – Is It Worth It?
Adapting to changing shopping habits became vitally important in 2020, with the Coronavirus pandemic transforming how consumers engage with and purchase household goods and...
Post-Lockdown, What if a Restaurant was Run Like a Supermarket?
Those in hospitality that have survived months of Lockdown cannot risk operating the same business model in a world of savvy consumer-diners. Given the...
Emergence of the Savvy Diner, the New Standard Setter in Hospitality…?
Consumers were just about coming to terms with, rather than making sense of, 11 years (!) of financial, economic and political turmoil, when 12...
Unlocking The Power Of Your Customers: Why 85% Of Brands Believe...
It’s no secret that the ‘influence’ of influencers is dwindling. With a growing awareness of influencer marketing meaning 96% of us now mistrust influencers...
Product Development In A Locked-Down World: Why 88% Of Consumers Still...
Agile, customer-led product development amid the challenges of the last month 12 months has felt nearly impossible. With connecting to consumers being harder...