Lockdown Fallout: Realistic Opportunities Within Unprecedented Change
The impact of Lockdown was like a world war with less bloodshed. Coming soon after the global financial crisis of 2008, this unprecedented lockdown...
Instore – The Old And New Retail Media Battleground
By Steve Gray, Director at SG-retail
There is a lot to unpack when thinking about instore retail media.
It started instore and has been a thing ever since...
Sober Curiosity: How Beer Brands Can Capitalise On Evolving Consumer Preferences
The UK beer industry is evolving, shaped by changing consumer preferences and evolving market dynamics.
Among the most significant trends is the rise of the...
Optimising Instore Radio And Digital Screens…Content, Sales And Ad Income
By Steve Gray, Director at SG-retail
The biggest driver in retail media growth over the last few years has been the introduction of agency-connected programmatic...
Break From Your Always Be Selling Mentality
By Richard Pascoe, Company Director and Lead Trainer at Making Presentations
We all know that we have to learn to present well. A cornerstone of...
Five Retail Media Myths For 2025
By Ben Foulkes, VP Digital at marketing tech and data firm Epsilon
Retail media has quickly become one of the most exciting and dynamic spaces...
Building Retail Media Success With Transparency
By Anna Forbes, RVP Northern Europe at DoubleVerify, a leading software platform for digital media measurement and analytics
Looking back at 2024, retail media evolved...
Underestimation – How Rival Retailers And Their Innovations Grew In Plain...
Given the rapid rate of change in retail, it often seems that new retail concepts arrive fully formed in the market place. In reality,...
Why Like-For-Like Sales Growth Is The Ultimate KPI In Grocery Retail
By Simon Dunn, Managing Director at Optima Retail - experts in Category Management
In grocery retail, like-for-like (LFL) sales growth is more than just a...
How To Experiment With Branding In 2025
by Patrick Llewellyn, VP Digital and Design Services at VistaPrint
The past year has taught us to expect the unexpected. Who would have predicted a...
