Grocery Products & Promotions
Mars Reuses Old Adverts To Inspire The Public About Climate Action
Food giant Mars has launched a first-of-its-kind digital and out-of-home campaign that ‘reuses’ some of its past advertisements to relay a message of ‘hope...
Trivento’s Launches Out-Of Home And Digital Campaign For Festive Season
Argentinean wine brand Trivento has rolled out a festive campaign in support of its range of Malbec wines.
‘Discover the Magic of Malbec’ plays on...
Brewers Call For Expansion Of ‘Alcohol-Free’ Labelling
Allowing beer in the UK of less than 0.5% ABV to be labelled as ‘alcohol-free’ would bring it in line with the EU and...
Ta-Da! Secures Listing In Tesco For New Range Of Ready-To-Use Icings
Bakels, a manufacturer and distributor of bread, pastry, cake and confectionery ingredients to the bakery trade, is launching a new range of icings under...
Mr Kipling Extends Christmas Range
Premier Foods has expanded its Mr Kipling range for the Christmas season with the launch of two new products in the grocery channel.
The new...
Four Roses Bourbon Launches First Ad Campaign
Four Roses bourbon has launched its first consumer advertising campaign in the UK, targeting a younger whiskey drinker.
Commissioned and co-ordinated by the brand’s distributor,...
Tesco Giving Away £1m In The Run Up To Christmas
Tesco is giving away £1m to shoppers before Christmas via a competition called ‘Win your Christmas Shop’.
Running until 17 December, shoppers can enter three prize...
The Perfume Shop Partners With L’Oréal To Launch First Fragrance Refill...
The Perfume Shop has launched the UK’s first multi-brand fragrance refill station in partnership with L’Oréal.
Unveiled yesterday at The Perfume Shop store in Nottingham,...
Gordon’s Gin Evolves Marketing Approach With Launch Of New Global Campaign
Gordon’s Gin is overhauling its positioning with a new marketing campaign that aims to reinvigorate the brand for a modern audience.
The new campaign builds...
Davidstow Unveils Brand Refresh And Product Renovation
Davidstow Cheddar is re-launching its chedder cheese range with new branding brought to life through a contemporary pack design.
As part of the revamp, its...