Grocery Products & Promotions
Mentos Gum Kicks Off £1.5m ATL Campaign
Perfetti van Melle has launched a £1.5m ATL campaign to promote its range of Mentos Pure Fresh Gum.
The multi-touchpoint activity is running until mid-September,...
Cif Unveils Two New Fragrance-Led Sprays
Unilever’s household cleaning brand Cif has expanded its portfolio with two new fragrances for its multipurpose spray range – Lavender & Blue Fern and...
Nature Valley Introduces New Non-HFSS Snack Bar
Cereal bar brand Nature Valley has announced the launch of a new snack bar called Oaty & Crispy.
The non-HFSS product comes in two flavours...
Oxo Adds To Marinades Range
Premier Foods is expanding its OXO marinades range with the introduction of two new flavours - Jamaican Jerk and Chinese 5 Spice - which...
Sanpellegrino Drives Consumer Trial With Summer Campaign
Sanpellegrino Italian Sparkling Drinks is taking to the road this summer to drive consumer sampling.
Under the tagline ‘Treat yourself to a Taste of Italy’,...
Oasis Taps Into Summer Lunches With Return Of Fruity Campaign
Coca-Cola Europacific Partners (CCEP) has announced the return of its light-hearted summer campaign for its Oasis brand, designed to help retailers tap into the...
Kenco Unveils ‘Gold Indulgence’ Variant
Kenco, the £134m coffee brand, is expanding its core instant range with a ‘Gold Indulgence’ variant that claims to offer a more premium and...
PROPER Snacks Partners With Barbie Movie
PROPER Snacks has partnered with Warner Bros. Pictures to celebrate the release of Barbie The Movie, which is in cinemas from 21 July.
Featuring PROPERCORN’s...
UFIT Extends Range With Protein Puddings
High protein brand UFIT is expanding beyond its drinks range and extending into the desserts market with the arrival of two new puddings.
Available in...
Barossa Ink Brings New Cabernet Sauvignon To Shelves
Accolade Wines-owned brand Grant Burge has expanded its range of Barossa Ink wines with a new Cabernet Sauvignon. The new varietal aims to increase...
