Australian supermarket giants Woolworths and Coles have blamed supplier-requested price increases amid a “sudden outbreak of high inflation” in response to allegations by the consumer regulator they deceived customers with fake discounts.
Read the full article on The Guardian website
NAM Implications:
- Whatever the legal ‘merits’ of the case…
- …what really is key is consumer perception…
- …and the action they take as a result.
- i.e. if we acknowledge that trust was a key casualty of Lockdown…
- …and those consumers that survived, emerged savvy…
- …and are voting with their feet by walking away from brands…
- …a problem for suppliers and retailers.
