Consumer goods firms like Nestlé, Lindt and Unilever may face increased pressure across Europe to cut prices after being singled out by French retailers and politicians, industry experts say.
Read the full article on the Reuters website
NAM Implications:
- This is really about politicians and retailers wanting to avoid blame for ‘excessive’ price rises.
- Whilst major brands have been able to pass on increased costs to the shelf price…
- …small & medium brands have had to absorb much of the cost increases.
- The big brands appear to be the main target of government action.
- All now depends on the consumer-voters’ reaction.
- Watch this space…
