Global symbol group SPAR has opened its first supermarket in Latvia. The outlet in the city of Saldus marks the start of a major expansion programme in the country, with at least 200 stores planned over the next five years.
Last year, SPAR International granted a licence to operate the brand in Latvia to S&P Logistics.
The first store is 720 sq. m. in size and includes an instore bakery as well as grocery and fresh products, positioned as a neighbourhood offer.
Andris Vilcmeiers, Chairman of the Board at SPAR Latvia, commented: “Much time and effort has been put into the development of the best SPAR neighbourhood store format to meet customer needs in Latvia.
“We have worked closely with different partners during this initial phase to bring customers locally sourced products as well as a range of SPAR own-brand products.”
SPAR Latvia is planning a multi-format retail strategy, with all stores offering goods sourced from popular Baltic manufacturers and brands, as well as SPAR own label products from all main product groups. The company also plans to provide local producers with an opportunity to offer their products at SPAR stores in Latvia.
