Arla Protein has launched its first ready-to-drink milkshake, targeted at on-the-go shoppers.
Each 200ml shake provides 20g protein, is lactose free, has no added sugar, and contains 182 calories or lower per cup. It is available in two flavours: Vanilla Fudge and Chocolate Brownie.
Arla stated that it was the first protein shake to launch in a convenient cup and straw format.
Amy Punchard, Brand Manager at Arla Protein UK, commented: “We’re thrilled to bring this indulgent milkshake to supermarket shelves this summer. It offers active consumers a permissible treat that fits seamlessly into their health goals.
”Whether you’re craving a classic milkshake experience or looking for a protein boost with a twist, Arla Protein Milkshake has you covered.”