The Perfume Shop sold a record 224,000 bottles over 14 days running up to Father’s Day last Sunday.
This equates to approximately 11 sold every minute, with lines such as Dior Sauvage, Prada Luna Rossa Ocean and Bleu de Chanel amongst the most popular fragrances.
In-store and online retail sales were boosted 9.1% during the month leading up to Father’s Day compared to the same period in 2022.
Andrea Rickard, The Perfume Shop’s Trading Director, commented: “Perfume is always a popular gift for Father’s Day. We’re so pleased to see the increase in sales over this period, as we know many of our shoppers still appreciate value in a cost-of-living crisis.”
