Fasting-growing hydration brand iPRO has announced a new partnership with Hunt’s Food Group, a leading wholesaler in the catering and retail services sector.
With over 110 years of experience, Hunt’s Food Group is known for delivering food and drink solutions tailored for businesses across the South of England, South Wales and the Midlands.
iPRO Hydrate’s full 500ml ‘Feel Good Hydration’ range is now available through Hunt’s Food Group’s distribution network, growing the brand’s presence in the wholesale channel.
George Markham, National Sales Manager at iPRO, commented: “Hunt’s Food Group’s outstanding reach in the industry makes them the ideal partner for iPRO as we continue our mission to make healthy hydration more accessible. We’re thrilled to be working together to provide customers with a natural, great-tasting range that supports wellbeing across all age groups and activity levels.”
Sarah Guppy, Key Accounts Manager at Hunts Food Group, added: “We’re delighted to welcome iPRO Hydrate into the Hunt’s Food Group portfolio. Their commitment to health, wellbeing and sustainability aligns perfectly with our values and our customers’ growing appetite for functional, better-for-you products. The iPRO range is a fantastic addition for those looking to offer great-tasting, low-sugar hydration without compromise, and we’re excited to bring it to more businesses across our network.”
