Leading alcohol-free beer brand Lucky Saint has unveiled its latest product: Superior Lemon Lager.
Aimed at making alcohol-free Lemon Lager a daytime drink in the summer, the product uses only natural ingredients, is low in sugar and contains 80 calories per can. The beer is also unfiltered for maximum flavour and body.
Lucky Saint Superior Lemon Lager will be available from the brand’s website as well as Tesco from 31st March. This will be followed by nationwide availability in Sainsbury’s, Waitrose, Morrisons, and Ocado, in time for summer.
It joins the brand’s existing lineup of Alcohol-Free Superior Unfiltered Lager and Hazy IPA.
Luke Boase, Founder of Lucky Saint, commented: “It’s 100 years since Bavarian innkeeper Franz Xaver Kugler mixed lemonade with lager, calling it Radlermass (‘cyclist’s litre’), ensuring all the cyclists in his beer garden had enough to drink. Since 1922 radler, or shandy as it’s become known in the UK, has been providing an alternative to lager and soft drinks on those occasions that call for pure refreshment.
“Introducing Lucky Saint’s Superior Lemon Lager – a modern take on this classic drink: alcohol-free, made with all natural ingredients and by containing just 1.5g of sugar per 100ml, it’s low in sugar and ready to provide divine refreshment.
“We have seen Lucky Saint stretch into new occasions over the past six years, so much so that 76% of people think it’s acceptable to enjoy an alcohol-free beer at their desk at work. For the other 24%, now there’s Lemon Lager – the perfect drink all-day long, all-week round.”
