Food importer and distributor Empire Bespoke Foods has announced that the US breakfast cereal brand Marshmallow Mateys is rolling out in the UK independent convenience sector.
Already an established favourite in the US, the frosted whole grain oat cereal is now available directly to independents and through wholesalers, including Glencrest, Dhamecha, Bestway and others (RRP £3.75 per 320g pack)
“Marshmallow Mateys brings something new to the breakfast table and is the perfect way to make breakfast fun,” commented Madina Kaiumova, brand manager, USA & Cupboard.
“The combination of its popular toasted oat flavour with delicious sweet marshmallows certainly brings something new to the breakfast table.”
