Fast-growing Smoothie brand Mockingbird is launching a new flavour into its range of cold-pressed juice shots. The Raw Gut Shot will be rolled out across select Waitrose stores from next week (RRP £6.25/420 ml dosing bottle).
The new flavour contains lemon and honey, enriched with chicory root fibre for Gut Health. Every 60ml shot contains the recommended daily allowance of vitamins A, B, C, & D.
Launched to capitalise on the growing gut health trend, the new blend brings the brand’s Raw Shot range to two; Raw Ginger and Raw Gut.
Co-Founder Chris Laidlaw said: “Since we first launched into the Shots category at the end of last year, we’ve been invigorating the space, injecting fresh colour, flavour and functional benefits, as well as introducing vegetables into the mix.
“With Gut Health such a major trend, and with research showing this to be relevant to the juices and smoothies category, the launch of our Raw Gut Shot SKU was a natural next step for us. We’re super proud of the product and to be bringing all our expertise in taste and nutrition into the gut health space.”
