Moët Hennessy, the wine and spirits division of luxury goods giant LVMH, has acquired a majority stake in French wine producer, Château Minuty, for an undisclosed amount.
The Minuty portfolio offers a collection of wines developed from the terroir of the Saint-Tropez peninsula. The wines are distributed in more than 100 countries, and Minuty sold more than 9 million bottles worldwide last year.
Philippe Schaus, Chairman and CEO of Moët Hennessy, said: “It is a great source of pride for the group to seal a strategic partnership with Minuty, one of the world’s leaders in Rosé de Provence. We are very pleased to have the opportunity to work alongside the talented employees of Minuty, known for their commitment to creating wines of the highest quality.”
Jean-Etienne and François Matton, directors and partners of Minuty, commented: “This strategic alliance will allow our estate to benefit from the strength of a major international group while ensuring the continuity of the heritage and traditions of Château Minuty”.
NAM Implications:
- One minute step for Moet Hennessy.
- A giant footprint for Minuty…
- Rivals please note.