Morrisons is collaborating with popular football commentator and TV personality Chris Kamara to exclusively launch a new lager brewed by craft brewery Brew York.
‘Kammy’s Un-Beer-Lievable Lager’ has launched in partnership with Prostate Cancer UK for customers to raise funds. For every four-pack sold, Morrisons and Brew York will make a donation of 30p to the charity.
Harry Ball, Beer Buying Manager at Morrisons, said: “We knew this would be a match made in heaven and love that we’ve got Kammy’s cans hitting Morrisons shelves nationwide this week. You’ll need to act fast to get your hands on a pack – we’re expecting this brew to be as popular as Kammy is on our screens – and when they’re gone, they’re gone!”
Kamara added: “To have my lager stocked at Morrisons, now that’s un-beer-lievable! I’m really grateful for this partnership and the opportunity to fund ground-breaking research for Prostate Cancer UK. I can’t wait for shoppers to enjoy a drink whilst watching their team on a match day.”
Kammy’s Un-Beer-Lievable Lager is available for £5.50 for More Card holders in select Morrisons stores nationwide.
