Nestlé’s Nescafé coffee brand has introduced the first paper refill pack for its Gold Blend range that can be recycled through kerbside collection.
The paper refill pack reduces packaging weight by 97% compared to the traditional 200g glass coffee jars.
Ingrid Hayes, Marketing Director of Nescafé Soluble Coffee at Nestlé UK & Ireland, said: “We are thrilled to introduce Nescafé’s first paper refill pack representing a positive step towards our sustainability goals.
“Nescafé is dedicated to driving positive change and offering more sustainable choices whilst offering the same great coffee and the iconic rich aroma that people love.”
The new 150g paper refill packs are rolling out exclusively in Tesco stores.