Nestlé’s Nescafé Gold brand is launching a new Dessert Edition range, an “indulgent coffee collection” inspired by classic desserts.
Available in two flavours – Chocolate Caramel Brownie Mocha and Sticky Toffee Pudding Latte – both frothy coffees contain around 80 calories per mug.
The Dessert Edition range comes in sachets that consumers pour into a mug and add hot water.
Mia Beverley, Nescafé Gold Frothy Coffee Brand Manager, said: “We are really excited to launch our new Nescafé Gold Dessert Editions range.
“Dessert Editions offers our consumers the perfect treat to elevate their coffee break or satisfy those afternoon or post-dinner me-moments. We have two delicious and indulgent flavours to choose from, a rich Chocolate Caramel Brownie Mocha and an iconic Sticky Toffee Pudding Latte, so you can now have your cake, by drinking it too!”
The new Nescafé Gold Dessert Edition range will be available in most major supermarkets from this week.
NAM Implications:
- A classic desserts build on an iconic brand.
- And if it works, let it roll.
- Given that retail is a ’try it and see’ environment…
