Organic food producer PACK’D has unveiled a new range of frozen ingredients as it expands its growing portfolio.
The offer includes Organic Chopped Onion, Organic Chopped Garlic, Organic Chopped Ginger, and Organic Soffritto Base, made with organic carrots, organic celery and organic onion.
The new range will be launching in Ocado this month, with RRPs of £2.85.
All of the products are packed and frozen on the day of harvest to capture maximum nutrients, while offering a zero-waste solution for home cooks.
The launch marks a new era for the brand, as it expands its offering from frozen wholefoods into the ingredients space, capturing more usage occasions.
Katy Hamblin, Director of Marketing at PACK’D, commented: “All of PACK’D’s products are designed for everyday living. Our mission has always been about getting tasty, convenient food into more people’s freezers – which is exactly why we’re expanding our range into organic frozen ingredients. More people than ever are concerned about what goes into their food, so cooking with whole and natural foods is definitely on the rise.
“We believe that eating well should fit into everyday life, effortlessly. But we also know that this can be difficult for many who lead busy lifestyles and struggle to find the time to cook from scratch. This new range is all about making home cooking quicker, easier, and more nutritious, with no compromise on quality or flavour.”
