Hydration brand Phizz is launching a new product – Phizz Daily Energy – in two flavours: Orange and Cherry.
Designed to tackle fatigue, it features a specialised hydration formula and a high-strength, B-vitamin complex, along with added caffeine and guarana extract. The product is on sale from this month in retailers including Waitrose, Tesco, Amazon and Boots. It’s also available to independents via wholesalers, including CLF, Tropicana, John Bell & Croyden and ZAPP (tubes of 20 tablets /£7.99)
Dan Cray, Founder of Phizz, said: “One of the biggest causes of fatigue isn’t a lack of caffeine – it’s dehydration. Even mild dehydration can lead to sluggishness, poor focus and that all-too-familiar energy dip. But most people reach for coffee or a sugary energy drink, which doesn’t fix the root cause. That’s why we’ve launched Daily Energy, to offer people a healthier alternative helping to hydrate faster whilst offering a natural energy boost. Our science-led formula hydrates 3x faster than water alone, with guarana, B vitamins, and the perfect blend of fast & slow release caffeine for sustained energy. Perfect for daily use to kick start your day, support your workouts, or beat the 3pm slump”.
