Organic baby food brand Piccolo has become the first baby food company to be selected for the Tesco Innovation Accelerator.
The programme, designed to support emerging brands that drive innovation in their sector, will help Piccolo expand its range of products.
“We’re honoured to be the first baby food brand chosen for Tesco’s Accelerator,” said Cat Gazzoli, CEO of Piccolo. “This partnership with Tesco gives us the platform to push baby nutrition innovation to new heights, while staying true to our sustainability mission.”
As part of the Tesco Accelerator, Piccolo will work with Tesco to develop new products, evolve packaging, and explore more sustainable practices.
