RangeMe, the fast-growing product discovery platform, is now offering suppliers interested in doing business with UK retailers the opportunity to benefit from its Premium service, which has been available in the US since 2017.
The Premium subscription aims to provide brands with opportunities for increased visibility and engagement among the more than 1,000 UK buyers on the platform from retailers, including Asda, Boots, Co-op, LloydsPharmacy, Pets at Home, Tesco and Well Pharmacy.
“We’re thrilled to extend the benefits of RangeMe Premium to the UK and look forward to expanding them throughout Europe and beyond,” said John van der Valk, CEO of RangeMe Europe. “The ultimate goal is to streamline the product sourcing process for buyers and sellers around the world, and this is a big step in that direction.”
RangeMe Premium is an annual subscription plan that offers enhanced features for suppliers, including:
- The opportunity to get RangeMe Verified, which shows retailers that they are “retail ready”.
- The ability to submit products directly to retailers.
- Access to exclusive insights into buyer behaviour on RangeMe to identify trends in list price, profit margins, certifications, and frequently used buyer search terms.
- Profile Insights on buyer activity with their brands and products.
- Category Review Alerts that let brands know when retailers search for products within their categories.
“As a Premium Verified member, buyers immediately know that we are ready to do business, and we have greater visibility to them when they conduct product searches on the platform,” said Julianne Ponan, Founder of UK-based brand Creative Nature, a supplier of healthy, allergen-free foods including baking and snacking.
“What’s more, we can submit products directly to retailers, and the insights we get on the platform let us know which of our products are receiving the most buyer engagement, which helps us to better prepare when we meet with retailers, particularly at ECRM sessions.”
NAM Implications:
- Opportunity to free up your time for the unprecedented?
