New Zealand’s Scapegrace Distilling Co has landed a distribution deal with Waitrose.
The partnership will see Waitrose stock Scapegrace’s range of spirits, including Black Gin, Vodka, and Single Malt ‘DIMENSION VIII’, with the products to be available in more than 200 stores. Scapegrace Gold Gin will also be offered online through Waitrose Cellar.
Scapegrace Co-Founder Daniel McLaughlin commented: “We’re extremely excited about this partnership which is taking the best of New Zealand distilling to consumers across the UK.
“This is a really significant agreement which will see the range of Scapegrace Black, Vodka and Single Malt collectively in 230 Waitrose stores as well as their online shop. Waitrose is known for quality products and is the perfect platform for us to showcase our distinct portfolio of spirits to a discerning audience of UK consumers.”